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TWO TWO partners with SportsIcon combining extreme sports with extreme art

October 1, 2021
Company News

Roger Bannister on breaking the four-minute mile famously said “Doctors and scientists said breaking the four-minute mile was impossible, that one would die in the attempt. Thus, when I got up from the track after collapsing at the finish line, I figured I was dead.”

The world of sports abounds with Extreme Athletes, individuals that have pushed the boundaries of what is possible and transforming the impossible into the probable. At the simplest level sports in its own right can be an expression of art, but art in sport goes beyond just the game.

SportsIcon has set out to capture the emotion and essence of sporting legends and package these within NFTs. Capturing artistic and inspirational pivotal moments in sports for the community and making these available as NFTs. Creating the world’s leading platform for sports entertainment and digital collectibles.

A partnership between SportsIcon and TWO TWO allows for curated NFTs from the SportsIcon collectibles library to be displayed in its physical galleries, enabling patrons to immerse themselves in the emotion and experience of sports icons. Creating another blurring of art between the real and the virtual, between sporting performance and the visceral, between watching the moment and living the moment.

“Sports Icons have broken boundaries in every generation and they therefore naturally extend into the the ethos of TWO TWO and the spirit of our NFT gallery”

— Stacey Maites, Co-Founder and Curator for TWO TWO

“Displaying NFTs of the greatest sports people of all time telling their stories and demonstrating their skills in physical galleries is ridiculously exciting. I can’t wait to visit Two Two and see this for myself”

— Chris Worsey, Co-founder

About SportsIcon

SportsIcon’s goal is to assist the expression of athletes through immersive NFT videos and art, moments of their life and career that made them the Icons they became, and to empower fans to be closer to their heroes by owning moments from an Iconic career. Their platform provides high-quality, cinematically filmed chapters with Icons, packaged as NFTs, where fans can learn insights, knowledge and, untold stories from an Iconic life and career. Supplementing these insights, fans can own an expression of a career through rare, beautiful, athlete-curated digital art.

About TWO TWO

TWO TWO is the world’s first Interactive Art Gallery. It resides contemporaneously within the convergence of the actual and the virtual. The work of visionary, established and emerging, artists, is merged with multi-dimensional technology, to promulgate co-existence with illustrative imagination.

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